Every year, you will never miss an ideal opportunity to show gratitude to your clients and employees. You might prefer Christmas, birthdays, Thanksgiving, Easter, employees’ week, customer service week, etc. Gifts show your clients and employees that you value them and that you are thankful for all that they do. Nonetheless, there are certain things that must follow to avoid messing things up with your gift. They include:
Displaying favoritism when gifting your employees is wrong. It denotes that some of them are better than others and this can adversely affect their productivity. Make sure that the gifts are like and if they have to differ, their value should be in the same range.
While uniformity is essential for your employees’ gifts, it doesn’t have to apply for your clients. Establishing their preferences can help you select a gift that feels personal and creates a positive and lasting impact.
Unique and specialized gifts can make your clients feel special. Putting a mark of them on the gift is a sure way to cheer them up.
Do not be tempted to choose gifts which are too personal to a person’s personal taste and habits like a cigarette box, bar set, etc. unless you are certain that they would be thrilled to receive them. Keep your gifts neutral and unisex.
Remember, people come from different backgrounds and what is acceptable in one area might not be accepted the same way elsewhere. For example, wine is widely accepted as a gift in Western countries, but approved of by wine lovers only in Eastern countries.
Note that, some gifts create an instant connection and work all the time. They are classic and include a box of chocolate, assorted sweets, fruit basket, and so on.
Ensure that the quality of your gifts is great, especially those which you offer to your clients. Giving poor quality gifts can make them think that you do not care about quality and that can harm your business.
Always remove the price tag of your gift, regardless of its cost. Let them find out about the price on their own if they wish.
When giving out gifts in bulk, you should take advantage of various deals that can help you save money. Go to the companies that manufacture the kind of items you wish to offer.
The appearance of your gift counts a lot. It is the first thing that meets the eyes of those whom you present it to. Ensure that your packaging and presentation are on point.